Canada: Sustainability in Hotels – from Expense to Profit

Hotel companies, developers and operators are implimenting short- and long-term sustainability solutions and practices while increasing profitability.  Long-term sustainability decisions are being made to combat climate change that lead to a significant cost saving over the longer term.  Hotels designed in accordance with sustainability principles should run at optimal efficiency, reducing operational cost between 20% to 50%.  Sustainability practices also increase guest satisfaction and loyalty as well as employee retention.  Green development initiatives and certified real estate development increase both top line revenue and the bottom line.